In this day and age, before hiring plumbing and electrical service providers, almost everyone searches online to find people to contact. While searching online, potential customers are sure to run into reviews of your business. Make sure you don’t give your customers a reason to write a bad review, as it will influence your future earnings and ability to attract new customers.
According to a survey conducted by Dimensional Research, 2/3 of the people surveyed regularly look at reviews online. That means that for every three people that call or walk into your business, two of those people will have already done research on your business and formed an opinion on the services that you offer before they even interact with you.
In addition, 90% of those customers who look at reviews online say that what they read influences their buying decisions. “An overwhelming 90 percent of respondents who recalled reading online reviews claimed that positive online reviews influenced buying decisions, while 86 percent said buying decisions were influenced by negative online reviews.”
Dimensional Research’s study shows that the majority of customer that will contact you for plumbing and electrical services will have researched you online, and how they interact with you will be influenced by the number of positive and negative reviews that your business has. That is why it is very important to provide excellent customer service and don’t give your customers a reason to write a bad review, give them multiple reasons to write a good review.
Please contact us and we can discuss how your business can provide excellent customer service. In addition, we can help with hiring HVAC, plumbing, and electrical employees who will help your business provide excellent customer service to consumers.